Advertising

Head of Department: Howard Maclay
Department Office: 103 Gregory Hall, 810 South Wright, Urbana, 333-1602

ADV 199		Undergraduate Seminar
ADV 288		Persuasive Writing
ADV 300		Introduction to Advertising
ADV 400		Special Problems
ADV 410		Consumer Comm and the Public
ADV 411		Classic Campaigns
ADV 412		Advertising History
ADV 450		Creative Strategy and Tactics
ADV 452		Creative Concepts I
ADV 481		Advertising Research Methods
ADV 483		Audience Analysis
ADV 491		Advertising Management Plan.
ADV 493		Social and Cult Context of Adv
ADV 494		Persuasion Consumer Response
ADV 550		Foundations of Advertising
ADV 582		Res Meth in Adv and Comm
ADV 583		Advertising in Communication
ADV 584		Advertising Consumer Behavior
ADV 585		Adv Plan and Decision Making
ADV 587		Graduate Seminar
ADV 590		Special Topics in Advertising
ADV 599		Thesis Research