Fall 2006
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ADV 450
Creative Strategy and Tactics

Credit:  3 hours.


Explores theories of creativity; situates creativity and creative practices within the social structure of an advertising agency; examines the role of creative strategy in the development of advertising; exposes students to the practice of creating advertisements. 3 undergraduate hours. No graduate credit. Prerequisite: ADV 300.


Advertising majors will be given first priority. Students must register for one lab and one lecture section.

Section Information
CRNTypeSectionTimeDays Location  Instructor
31188  laboratory  AB1 10:00 AM - 11:50 AM  room 31
Gregory Hall 
Sheldon, P; Murry, A 
31190  laboratory  AB2 11:00 AM - 12:50 PM  room 31
Gregory Hall 
Sheldon, P; Mitchell, A 
31193  laboratory  AB3 01:00 PM - 02:50 PM  room 31
Gregory Hall 
Sheldon, P; Vishoot, C 
31194  laboratory  AB4 09:00 AM - 10:50 AM  room 31
Gregory Hall 
Sheldon, P; Murry, A 
31196  laboratory  AB5 11:00 AM - 12:50 PM  room 31
Gregory Hall 
Sheldon, P; Mitchell, A 
31198  lecture  AL1 11:00 AM - 11:50 AM MW  room 192
Lincoln Hall 
Sheldon, P