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ADV 300
Introduction to Advertising
Credit: 3 hours.
Introduction to the practice and profession of advertising. Course material covers various functional areas of advertising and integrated brand promotion, including account planning, creative, media, research, consumer behavior, sales promotion and interactive advertising. Topics also include how advertising relates to society in cultural, social, ethical and regulatory contexts. Open to all undergraduate majors.
Section Information
| CRN | Type | Section | Time | Days | Location | Instructor |
| 30679 | lecture- discussion | A | 10:00 AM - 10:50 AM | F | room AUD
Foellinger Auditorium | Hall, S |
| | lecture- discussion | A | 02:00 PM - 02:50 PM | TR | room AUD
Foellinger Auditorium | Hall, S |
The section above is available to non-majors. College of Communications majors and premajors should register for Section X instead.
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| 45135 | lecture- discussion | X | 10:00 AM - 10:50 AM | F | room AUD
Foellinger Auditorium | Hall, S |
| | lecture- discussion | X | 02:00 PM - 02:50 PM | TR | room AUD
Foellinger Auditorium | Hall, S |
3 hours
The section above is limited to College of Communications majors and premajors and Agricultural Communications majors.
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