Fall 2007
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ADV 300
Introduction to Advertising

Credit:  3 hours.


Introduction to the practice and profession of advertising. Course material covers various functional areas of advertising and integrated brand promotion, including account planning, creative, media, research, consumer behavior, sales promotion and interactive advertising. Topics also include how advertising relates to society in cultural, social, ethical and regulatory contexts. Open to all undergraduate majors.


Section Information
CRNTypeSectionTimeDays Location  Instructor
29745  lecture- discussion  02:30 PM - 03:50 PM TR  room THEAT
Lincoln Hall 
Hall, S 
This section is for non-majors only. College of Communications majors and pre-majors and Agricultural Communications majors should register for Section X (CRN 45375)

45375  lecture- discussion  02:30 PM - 03:50 PM TR  room THEAT
Lincoln Hall 
Hall, S 
3 hours
The section above is limited to College of Communications majors and premajors and Agricultural Communications majors only. All other students should register for Section A (CRN 29745)