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View schedules forADV 400
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| CRN | Type | Section | Time | Days | Location | Instructor |
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| 10112 | independent study | ARRANGED | ||||
| Instructor Approval Required |
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| 50465 | lecture | D | ARRANGED | Berry, W | ||
| 3 hours Instructor Approval Required Topic: Advertising Across Borders - Consumerism in Neo-Emerging Markets. Students will engage in critical study of the variety of distinctive cultural factors that impact global advertising and public relations. For example: How are products such as toothpaste, cereal, cosmetics, automobiles or cell phones advertised in other countries, compared to the way those same items are promoted in the United States? What can advertising tell us about class, racial and gender divisions within a country? How is America's good life (e.g., Disney World, Bud Light, Beverly Hills, South Beach, designer running shoes, t-shirts and jeans, text-messages, etc.) advertised to international consumers? The course will look beyond the BRIC countries (Brazil, Russia, India, China) and explore consumerism in other emerging markets. In addition, the class will travel (dates TBA) to three major cities within the Dominican Republic and meet with professionals in advertising and public relations. Students will explore Dominican culture through visits to museums, street markets, beachside art exhibitions, and tours of historic sites of the Colonial Zone in Santo Domingo, which was founded in 1496. A professor in advertising will travel with the class as well as teach the course. Meets 20-Oct-08 - 10-Dec-08. |
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| 50467 | lecture | E | 04:30 PM - 06:20 PM | R | room 336 Gregory Hall | Chambers, J |
| 3 hours Departmental Approval Required Title: Understanding Brand England. In today�s constantly evolving global community it�s imperative for marketers to quickly understand and adapt to different cultures when developing advertising communications. This program will allow students to experience the dynamic and culturally diverse nation of England to build global perspective and better prepare them for the challenges and opportunities associated with world markets. Students will research, consume and be immersed into the vibrant media, culture, and history of England to learn how advertisers use both England�s history and its vision of itself as a 21st century nation to reach consumers. The majority of travel (Jan 2 - Jan 16) will occur in London, with 2 one day excursions within England and a weekend trip to Paris. Meets 20-Oct-08 - 10-Dec-08. |
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| 49679 | lecture- discussion | K | 04:00 PM - 05:20 PM | TR | room 329 Davenport Hall | Mincyte, D |
| 3 hours This course is open only to Advertising majors and Agricultural Communications majors. Topic: Fit, Fat and Fashion: Body Image in Advertising and Consumer Culture. This course examines body images in advertising and consumer culture. Students will learn about cultural, political and economic factors shaping representations of human bodies in the media. This course will increase students' sophistication in understanding the issues of representing race, gender, age, health and social status. This course will also cover public health effects of poor body image and its role in contemporary nutrition marketing. |
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| 49762 | lecture- discussion | L | 05:00 PM - 07:50 PM | M | room 148 Armory | Stein, M |
| 3 hours This course open only Advertising majors, and Agricultural Communications majors. TOPIC: PR and Promotions. This course addresses public relations strategy and practice, promotions, publicity campaigns, and media writing. |
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| 52051 | lecture- discussion | T | 04:00 PM - 06:50 PM | M | room 123 Gregory Hall | Kaler, R; Tucker, H |
| 3 hours Topic: PR Writing This course open to College of Media majors only that have completed at least an introductory course in their major. |
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