Fall 2008

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ADV 450
Creative Strategy and Tactics

Credit:  3 hours.


Explores theories of creativity; situates creativity and creative practices within the social structure of an advertising agency; examines the role of creative strategy in the development of advertising; exposes students to the practice of creating advertisements. 3 undergraduate hours. No graduate credit. Prerequisite: ADV 300.


Advertising majors will be given first priority. Students must register for one lab and one lecture section.

Section Information
CRNTypeSectionTimeDays Location  Instructor
31188  laboratory  AB1 09:00 AM - 10:50 AM  room 31
Gregory Hall 
Sheldon, P; Mitchell, A 
31190  laboratory  AB2 11:00 AM - 12:50 PM  room 31
Gregory Hall 
Sheldon, P; Mitchell, A 
31193  laboratory  AB3 01:00 PM - 02:50 PM  room 31
Gregory Hall 
Sheldon, P; Mitchell, A 
31194  laboratory  AB4 10:00 AM - 11:50 AM  room 31
Gregory Hall 
Sheldon, P; Reggi, B 
31196  laboratory  AB5 12:00 PM - 01:50 PM  room 31
Gregory Hall 
Sheldon, P; Reggi, B 
31198  lecture  AL1 09:00 AM - 09:50 AM MW  room 269
Everitt Elec and Comp Engr Lab 
Sheldon, P 
Note: This section open to all majors. Please note the stated prerequisites. The registration system may temporarily allow you to select this course even if you do not meet the prerequisites, but it eventually will catch this problem and cancel your registration, by which time it may be difficult for you to find an alternative.